The following discloses our information gathering and dissemination practices for the www.liquid-red.com domain.
LINKS TO NON- DISTINC COLLECTION WEBSITES
LIQUIDRed links to third-party (external) websites for your convenience and information. LIQUIDRed website does not control those sites or their privacy practices and cannot be held responsible for the privacy practices or the content of such websites.
TYPES OF INFORMATION WE COLLECT
This Privacy Statement covers personal information, non-personal data collection and aggregate reporting.
1. Personal information
Personal information is information that is associated with your name or personal identity. The LIQUIDRed website contains a number of registration, subscription and transaction forms, as well as online surveys and competitions, which might require users to provide their contact information (e.g. name and e-mail address) and demographic information (e.g. postal code, age, or income level).
The types of personal information you provide to us on these pages may include name, surname, physical address, postal address, phone numbers, e-mail address, user IDs and passwords, contact preferences, educational and employment background and general information.
Your first name
Your middle name
Your last name
2. Use of personal information
The personal information gathered from the above mentioned forms will be used by LIQUIDRed to send you information about new product launches, special offers, industry and company related news or to contact you when necessary. Users may ‘opt out’ of receiving future communication of this nature.
LIQUIDRed uses personal information to understand the needs and interests of our visitors better. Once you choose to provide us with personal information, you can be assured it will be used only to support your customer relationship with LIQUIDRed and in conformity with the provisions of the Electronic Communications and Transactions Act 25/2002. We take the trust you place in us very seriously and will therefore not disclose your personal information to others.
3. Non-personal information
Non-personal information is gathered automatically when you visit our website and is stored for use in our system. Non-identifiable information includes all data relating to usage and service operations that are not associated with a specific personal identity. LIQUIDRed collects and analyzes non-personal information to evaluate how visitors use the LIQUIDRed website.
4. Use of non-personal information
The non-personal data we collect is used for aggregate reporting and may include the pages visited on the LIQUIDRed website, unique URL's visited within www.liquid-red.com, browser type and IP address. We use your IP address to help diagnose problems with our server, to administer our website and to gather broad demographic information. Most non-personal data is collected via cookies or other technologies for data analysis and personalization services.
LIQUIDRed is committed to protecting the privacy rights of children and we encourage parents and guardians to take an active role in their children's online activities and interests. LIQUIDRed does not knowingly collect information from children under the age of 13 and does not target its website to children under 13.
HOW WE USE YOUR INFORMATION
LIQUIDRed uses your personal information to provide you with services and to help us understand your needs and interests better. Specifically, we use your information to communicate with you, to provide service and information, to update you on services, information, promotions, competitions, launches, product information and to personalize promotional offers.
Occasionally we may also use your information to contact you for market research regarding LIQUIDRed products or services.
Personal data collected online may also be combined with information you provide LIQUIDRed through other sources such as dealer registration, call centres or public events such as trade shows or seminars.
Non-personal data is aggregated for reporting about the usability, performance and effectiveness of the LIQUIDRed website and is used to improve the user experience, usability and site content.
WHO WE SHARE YOUR INFORMATION WITH
LIQUIDRed will not sell, rent or lease your personal information to others. LIQUIDRed shares customer information across LIQUIDRed business entities and companies working on our behalf, but only as described above in "How we use your information".
LIQUIDRed contracts third-party service providers and suppliers to deliver complete products, services and customer solutions. Suppliers and service providers are required to keep the information received on behalf of LIQUIDRed confidential and may not use it for any purpose other than to carry out the services they are performing for LIQUIDRed. These service providers may change or we may contract additional service providers to better accommodate our customers. LIQUIDRed will not share personal information with any other third parties without your permission, unless required by law enforcement action, subpoena, or local law.
LIQUIDRed gives you the choice of receiving a variety of information that complements our services. You can subscribe to or unsubscribe from receiving certain product-specific information and general LIQUIDRed marketing communications. LIQUIDRed communications may include new product information, special offers or an invitation to participate in market research.
8. YOUR PRIVACY PREFERENCES AND OPTING OUT
1. Non-subscription services
LIQUIDRed will not use your personal information for a purpose other than the one stated when you provided your data. Examples of unrelated uses include sending communications about special offers, product information and marketing messages. You can, however, choose to opt out of receiving non-subscription communications that you have expressly requested, such as e-mail newsletters, software updates, etc.
2. One of the following methods can be used:
• Select the "unsubscribe" link on the e-mail received to be unsubscribed automatically
• Contact LIQUIDRed to unsubscribe
• Contact the web master to unsubscribe
KEEPING YOUR INFORMATION SECURE
LIQUIDRed is committed to protecting the information you provide us. To prevent unauthorized access or disclosure, to maintain data accuracy and to ensure the appropriate use of the information, LIQUIDRed has appropriate managerial procedures in place to safeguard the information we collect. All information presented on this website is copyrighted by LIQUIDRed and cannot be reproduced without written consent from LIQUIDRed.
CHANGES TO THIS STATEMENT
If there are updates to the terms of LIQUIDRed’s Online Privacy Statement, we will post those changes and update the revision date in this document, so you will always know what information we collect online, how we use it and what choices you have. For material changes to this Statement, LIQUIDRed will provide notification to affected customers by e-mail notification or through a notice on our website.
PO Box 260817
Tel: + 27 11 334 8100
Fax: +27 866 568 409
E-mail: [email protected]
* A URL (Uniform Resource Locator) is the global address of documents and other resources on the World Wide Web. For example, www.liquid-red.com is the URL for LIQUIDRed’s home page.
* An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol (TCP/IP) network, such as the World Wide Web. Networks use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the Web, allowing Web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.
* A “cookie” is a small data file transferred by a website to your computer’s hard drive. LIQUIDRed sends cookies when you surf our site, request or personalize information or register yourself for certain services. The cookies used on our site does not give us access to your personal information. We use the cookies to identify your computer.